Consulting

Why Thoughtful Simplicity?

We dig deep. We work hard. We understand the issues you face. We look for solutions you will embrace.

We have 40 years of experience in strategic planning for established and start up businesses as well as a base of knowledge from teaching business related classes for 15 years.

Our consulting report is developed to be used by you, because you will be an integral part of the process. We measure success by the usability of our work and the impact on the success of your business.

Have no fear, we’re not giving you a binder of stats, rather we will develop a road-map together to unlock the potential of your business.

Workshop
Creation process

What exactly is Strategic Planning?

It is a way to look into the future to understand:

  • The changing landscape
  • To examine services you might provide, or the competitive threats your company may face
  • And a plan to achieve the desired outcome

Whether you’re an established organization or a start-up, you’ll need answers to these questions, although you might answer them in a different order.

10-filter process: Evaluating any idea, strategy, or startup

1.

Problem - Solution

What problem is being solved? What's a potential solution?

2.

Your Service

What is the product or service you propose to provide?

3.

Customers

Describe your customers, especially the Beachhead customers.

4.

Competition

Who is the competition? Advantage?

5.

Business Model

What’s your plan to be profitable?

6.

Sales & Marketing

How will you develop a strong brand? What’s your marketing strategy?

7.

Financials

Develop 3 Year Financials, 3 Scenarios, which one will you pick and why?

8.

Funding

Where’s your funding come from? What are the risks?

9.

Timeline

Remember it always takes longer. Be prepared for the long haul.

10.

Team

Do you have the right people?

Heck Yes! Evaluator

Just about everyone is trying to do too much. And we know that 20% of the work results in 80% of the value. In just about every endeavor.

I'm an Established Business

I'm an Entrepreneur